1
2
3
4
5
6
7
8
Jess Ramsey | Designer – Advertising, Branding & Graphic Design
Agency: Clemenger BBDO
Client: TAC
‘Graham’, an interactive lifelike sculpture demonstrating human vulnerability, was created by Melbourne artist Patricia Piccinini, who was briefed by a leading trauma surgeon and a crash investigation expert on what bodily features that might be present in humans if they had evolved to withstand the forces involved in crashes.
At the 2017 Cannes Lions ‘Meet Graham’ won 29 Lions including two Grand Prix in Health & Wellness and Cyber, and eight Gold Lions. It won a Black Pencil, D&AD’s highest honor, in the PR category as well as five Yellow Pencils.