What a privilege to help bring these whacky campaigns from Sunday Gravy to life: The Sore Loser Saver and Nudgy Good Fortune Teller at the Melbourne Cup Carnival. The ‘Yes, I DiDi’ AFL Finals campaign used contextual OOH placements, putting a spotlight on iconic Melbourne locations.
Client
DiDi
Agency
Sunday Gravy
Social, activation, national OOH campaign rollout
